Dies ist eine Übersichtsseite mit Metadaten zu dieser wissenschaftlichen Arbeit. Der vollständige Artikel ist beim Verlag verfügbar.
Improving Customer Service in Healthcare with CRM 2.0
27
Zitationen
2
Autoren
2012
Jahr
Abstract
The Healthcare industry is undergoing a paradigm shift from healthcare institution-centred care to a citizen-centred care that emphasises on continuity of care from prevention to rehabilitation. The recent development of Information and Communication Technology (ICT), especially the Internet and its related technologies has become the main driver of the paradigm shift. Managing relationship with customers (patients) is becoming more important in the new paradigm. The paper discusses Customer Relationship Management (CRM) in healthcare and proposes a Social CRM or CRM 2.0 model to take advantage of the multi-way relationships created by Web 2.0 and its widespread use in improving customer services for mutual benefits between healthcare providers and their customers.
Ähnliche Arbeiten
Machine Learning in Medicine
2019 · 3.737 Zit.
Systematic Review: Impact of Health Information Technology on Quality, Efficiency, and Costs of Medical Care
2006 · 3.173 Zit.
Effects of Computerized Clinical Decision Support Systems on Practitioner Performance and Patient Outcomes
2005 · 2.966 Zit.
Studies in health technology and informatics
2008 · 2.903 Zit.
Improving clinical practice using clinical decision support systems: a systematic review of trials to identify features critical to success
2005 · 2.698 Zit.