AI-Driven CSR in East Asia

Abstract

This chapter examines AI implementation in CSR initiatives within East Asian organizations, focusing on challenges and opportunities from traditional paternalistic leadership styles. It analyzes recent theoretical developments and empirical studies to explore how these organizations balance technological innovation and cultural preservation. The research reveals how traditional business values influence AI adoption, especially in hierarchical contexts. It highlights the importance of cultural alignment in successful AI implementation, emphasizing frameworks that accommodate both technical capabilities and cultural sensitivities. The chapter provides insights on integrating AI technologies while maintaining cultural integrity, suggesting that successful AI implementation in CSR depends on culturally sensitive approaches. It also identifies key areas for future research, including the long-term impacts of AI on organizational culture and stakeholder relationships.

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