The Use of AI Applications in the Economy

Abstract

AI in the economy is based on the use and application of technology to improve efficiency, effectiveness, and productivity aimed at optimizing decision making in organizations. It is currently a mechanism or tool that has transformed the way operations are carried out; this has allowed for significant great advances and the results are favorable for organizations in the department or area in which they are applied. Some of the most relevant areas of AI in the economy for decision making are the area of finance, accounting, digital marketing, in each of them what will allow you to know customers and their markets in a more detailed and optimal way, with these tools you can predict, personalize consumer behavior, thanks to the analysis of a large volume of big data information. Nowadays, generative AI processes are models or processes of deep learning, which is a derivative of machine learning, its main function is to simulate and model behaviors of large amounts of data, this allows organizations to make better decisions.

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